Hermawan Kartajaya művei

Marketing 4.0 - Moving from Traditional to Digital

Marketing has changed forever-this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for n...

Marketing For Competitveness - Dedikált

Marketing 5.0 - Technology for Humanity

Rediscover the fundamentals of marketing from the best in the business  In Marketing 5.0, the celebrated promoter of the "Four P's of Mar...

Marketing 5.0 - Technologie für die Menschheit

Marketing 6.0 - The Future Is Immersive

Rediscover the fundamentals of marketing along with the rise of metamarketing from the best in the business In Marketing 6.0, the celebra...

Marketing 6.0 - Die Zukunft ist immersiv

Marketing 7.0 - A Guide for Thinking Marketers in the Age of AI

Level up your marketing strategy by understanding how the human mind works in the age of artificial intelligence (AI) Marketing 7.0 explo...