Hermawan Kartajaya művei

Marketing 6.0: El Futuro Es Inmersivo

This book breaks conventional boundaries by introducing us to the exciting world of metamarketing, where physical and digital reality are...

Marketing 6.0 - Die Zukunft ist immersiv

Markenschuhe für den eigenen Videospielavatar, Augmented Reality im Wohnzimmer zur Planung des nächsten Möbelkaufs: Im Metamarketing werd...

Entrepreneurial Marketing - Beyond Professionalism to Creativity, Leadership, and Sustainability

An eye-opening discussion of the future of marketing, from four of the leading minds in the field In Entrepreneurial Marketing: Beyond Pr...

Marketing 6.0 - The Future Is Immersive

Praise for Marketing 6.0 "Immersive marketing is intended to transport the customer into a story until she is convinced that she is there...

Marketing 4.0 - Moving from Traditional to Digital

Marketing has changed forever--this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for ...

Marketing For Competitveness - Dedikált

Marketing 4.0 - Der Leitfaden für das Marketing der Zukunft

Zeitgemäßes Marketing: digital statt traditionell Geschrieben von den weltweit führenden Marketingkoryphäen, beantwortet dieses Buch alle...