Hermawan Kartajaya művei

Marketing 4.0 - Moving from Traditional to Digital

Marketing has changed forever-this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for n...

Marketing 5.0 - Technology for Humanity

Rediscover the fundamentals of marketing from the best in the business  In Marketing 5.0, the celebrated promoter of the "Four P's of Mar...

Marketing 7.0 - A Guide for Thinking Marketers in the Age of AI

Level up your marketing strategy by understanding how the human mind works in the age of artificial intelligence (AI) Marketing 7.0 explo...

Marketing 6.0 - Die Zukunft ist immersiv

Markenschuhe für den eigenen Videospielavatar, Augmented Reality im Wohnzimmer zur Planung des nächsten Möbelkaufs: Im Metamarketing werd...

Marketing 4.0 - Der Leitfaden für das Marketing der Zukunft

Marketing 5.0 - Technologie für die Menschheit

Marketing 6.0 - The Future Is Immersive

Rediscover the fundamentals of marketing along with the rise of metamarketing from the best in the business In Marketing 6.0, the celebra...

Marketing For Competitveness - Dedikált