The bestselling authors of "Switch" explain how readers can overcome their brain's natural shortcomings and make better decisions. Drawing on decades of psychological research, they demonstrate how easy it is to avoid the pitfalls and find the best answers, with 4 principles to learn and follow. Builds on the success of Dan Ariely's "Predictably Irrational" and Jonah Lehrer's "The Decisive Moment".
Gabor Mat¿Author) Gabor Mat¿s a retired physician who, after 20 years of family practice and palliative care experience, worked for over a decade in Vancouver¿s Downtown East Side with patients cha...
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